I worked with the founder and CEO of Thicket on repositioning the company to seek funding, scale, and succeed, by conducting a thorough competitive analysis, feature evaluation, and product positioning exercises.
I redesigned the product with a whole new look and feel to empower users to make decisions based on a sequential and data-powered user experience, with focus on clarity of messaging, and a thoughtful connection between the product's data infrastructure and user interface.
I also supported Thicket with deck writing and design, with focus on effective communication storytelling, and pitch narratives to seek investment and funds.
Snapshots from the new design explorations
